WaFd Bank

WaFd Bank logo against a brick background
WaFd Bank logo against a brick background

Work Experience

Rebrand & Brand Identity

Web Design

Digital Asset Design

Accessibility

Email Design

App UI Design

Date Range | 2019- 2025

Software | Adobe Creative Suite (Photoshop, Illustrator), Figma, Microsoft Office, Visual Studio Code

Role | Front-End Web Developer/Designer

Rebrand & Brand Identity

From 2019 - 2020, “Washington Federal Bank” rebranded to
WaFd Bank with a complete rebrand. With that rebrand, I assisted in the creation of the design system that was used to make every digital design for the website, mobile app and online banking platform. This design system was built in Figma and allowed for designs to be made more efficiently and consistently pixel perfect across all designers’ projects.

A side-by-side comparison of old logo "Washington Federal. invested here." and the new logo "WaFd Bank"

Web Design & Digital Asset Design

I designed multiple page templates and page layouts, creating new pages as needed for the website. These pages consisted of product pages, blog articles, and information pages.

While creating the designs, I also sourced images that communicated the brand identity and purpose of the web page itself or created new iconography if needed.

Click the images to see them larger.

App UI Design

I assisted with the design of the mobile app, creating multiple “modes” or skins with colorways aligning with the company’s brand identity. The app modes consisted of light, dark and
The Seattle Krakens.